Screen Bites

I was hired as a brand strategist, UI/UX designer and web designer for this project. The concept was to create an interactive app for children where they’d have shorter bite sized content clips curated for them based on their interests, their parents educational plan and new discovery.

I first named the brand Screen Bites as I felt it encapsulated exactly what the concept was with the serving of bite size content to children who are the “Little Content Monsters” who always want to be consuming some form of entertainment.

Then I worked on the logo, brand colors and typography. After getting the core brand elements decided.

I then went into the Screen Bites Monster Avatars that the kids “Little Content Monsters” could select as their learning buddy in Screen Bites.

Once that was dialed in I went to the wireframe stage, testing and then final UI designing for the app.

Then as the developers were building the app I designed and wrote all of the copy for the landing page, app store images and other marketing materials.