Prospiant

Prospiant is a new brand comprised of 6 heritage brands acquired by Gibraltar Industries. My role as Creative Director was to integrate the 6 brands into one new brand called Prospiant by: creating new branding such as the logo and icon, consolidating content into a unified ‘soil to oil’ experience and to work with the web developer on the website design, UX and to optimize the web pages for a higher conversion rate.

New Prospiant Website Design — This was the mock up of the final site design I worked on with the developer. The content was updated and some elements changed since the launch but this was the final direction we went with.
Rolled Film Short Path Distillation for Cannabis and Hemp Extraction & Distillation — I put together the storyboard of the video, collected the content, CAD files and managed the vendor relationship who made the video.
Ethanol Extraction Equipment for Cannabis & Hemp: CUP-30 — Another product video I directed and managed the timeline of the project with the vendor.
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New Product Pages — I had to update all product sheets to a minimalist look and feel.
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